On April 23, Beijing World Financial Centre ( wfc) launched the ESG-themed Sustainable Living Month event. Under the theme of ‘Go Green’, the event featured a series of enriching community activities, including tree planting, book clubs, DIY workshops, and tenants’ sports clubs. These activities aimed to integrate elements of environmental protection, culture, and healthy sports into commercial space. This initiative aligns with the Group's sustainability vision of ‘Green for Planet, Innovation for Future, Value for People and Endeavour for Community’, infusing the project with green vitality and promoting the principle of ‘Work Life Synergy.’

During the month, wfc conducted various sustainable activities for tenants and consumers in both online and offline formats. In collaboration with Share the Care and nature education organizations, wfc organized spring tree planting, biodiversity exploration activities, and the Badaling Great Wall walks, incentivising participants to practice environmental protection through points reward system. Additionally, Henderson Touch introduced a month-long series of co-creation environmental activities, including plant adoption on the World Earth Day and bookmark DIY workshops on the World Book Day. These diverse and multisensory activities provided participants with enjoyable experiences in sustainable practices, encouraging the public to embrace sustainable living and actively engage with the community.

wfc's development foundation is built upon the ‘green’ initiatives, such as optimising building design for energy efficiency, natural light, and ventilation to harmonies with the environment.  wfc employs intelligent management systems and internal space renovations to apply green solutions in operational management, which earns industry accolades. In 2013, STARPLUS won honors, such as the ‘China Property Service ESG Development Outstanding Enterprise’ and ‘Smart Green Property’, while wfc has consecutively won the ‘RICS’s Sustainability Achievement of the Year Excellence.’ Guided by the Group's principle of green development, wfc will explore the green potential of commercial scenarios to promote innovative green value chains, inspire positive ESG imagination, and lead a more outstanding sustainable lifestyle, continuously progressing towards the 2030 sustainable development vision.